INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9780713677041 (pbk.)
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
EN-56052
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Killer Web content
General Material Designation
[Book]
Other Title Information
:make the sale, deliver the service, build the brand
First Statement of Responsibility
/ Gerry McGovern
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
: A. & C. Black,
Date of Publication, Distribution, etc.
, 2006.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (iv, 220 p.)
Other Physical Details
: , ill.
GENERAL NOTES
Text of Note
Description based on print version record.
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Electronic
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes index.
CONTENTS NOTE
Text of Note
Written by an internationally acclaimed specialist in this field, the book provides the strategies and practical techniques you need to get the very best out of your web content. The book helps readers to: provide visitors to their website with the right content at the right time, write compelling web content that users respond to and want more of, make sure their website has the best possible chance of getting into the first page of search results, and understand the benefits of blogs, RSS, and e-mail newsletters.
Text of Note
1. Do you have the killer instinct? -- 2. Why less is more -- 3. Why content is not king -- 4. Why you need to ban "users" -- 5. Killer Web content's "six Cs" -- 6. Carewords : the keys to action -- 7. Killer headings and summaries -- 8. To blog or not to blog? -- 9. Search : how to get found -- 10. Case study -- 11. Researching for the killer Web content -- 12. importance of being organized -- 13. Collaboratively created content rocks -- 14. Your words are powerful things.
TOPICAL NAME USED AS SUBJECT
Internet marketing
Web site development
Internet
Electronic books. , local
LIBRARY OF CONGRESS CLASSIFICATION
Class number
E-BOOK
PERSONAL NAME - PRIMARY RESPONSIBILITY
McGovern, Gerry
ORIGINATING SOURCE
Country
ایران
ELECTRONIC LOCATION AND ACCESS
Host name
9781408101889.pdf
Access number
عادی
Compression information
عادی
Date and Hour of Consultation and Access
9781408101889.pdf
Electronic Format Type
متن
old catalog
e
BL
1
a
Y
