INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0070652910
NATIONAL BIBLIOGRAPHY NUMBER
Number
1410006
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The new positioning :
Other Title Information
the latest on the world's #1 business strategy /
First Statement of Responsibility
Jack Trout with Steve Rivkin.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York :
Name of Publisher, Distributor, etc.
McGraw-Hill,
Date of Publication, Distribution, etc.
1996.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xi, 173 p. ;
Dimensions
24 cm.
GENERAL NOTES
Text of Note
Sequel to: Positioning / Al Ries and Jack Trout. c1986.
Text of Note
Includes index.
TOPICAL NAME USED AS SUBJECT
Entry Element
Positioning (Advertising)
DEWEY DECIMAL CLASSIFICATION
Number
659
.
1/11
Edition
20
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5827
.
2
Book number
.
T76
1996
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Trout, Jack.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Rivkin, Steve,
Entry Element
Ries, Al.
Dates
1947-
ORIGINATING SOURCE
Country
ایران
Agency
066
Date of Transaction
20210209062857.4
BL
270410
Y
