@BOOK{ Book!D - 90368553, AUTHOR = " Richard Gibbs and Andrew Humphries.", TITLE = "Strategic alliances & marketing partnerships :", LIBRARY= "مرکز و کتابخانه مطالعات اسلامی به زبان‌های اروپایی", SUBJECT = "Marketing.,Relationship marketing.,Strategic alliances (Business),BUSINESS & ECONOMICS-- Industrial Management.,BUSINESS & ECONOMICS-- Management Science.,BUSINESS & ECONOMICS-- Management.,BUSINESS & ECONOMICS-- Organizational Behavior.,Marketing.,Relationship marketing.,Strategic alliances (Business)", URL = "/book/90368553/Strategic-alliances-marketing-partnerships/"}