@BOOK{ Book!D - 90232397, AUTHOR = " Tonino Pencarelli, Fabio Forlani, editors.", TITLE = "The experience logic as a new perspective for marketing management :", LIBRARY= "مرکز و کتابخانه مطالعات اسلامی به زبان‌های اروپایی", SUBJECT = "Marketing-- Management.,BUSINESS & ECONOMICS-- Industrial Management.,BUSINESS & ECONOMICS-- Management Science.,BUSINESS & ECONOMICS-- Management.,BUSINESS & ECONOMICS-- Organizational Behavior.,Business strategy.,Customer services.,Marketing-- Management.,Psychology.,Sales & marketing.", URL = "/book/90232397/The-experience-logic-as-a-new-perspective-for-mark/"}