@BOOK{ Book!D - 100910289,
AUTHOR = "/ editors, Akira Ishikawa, Atsushi Tsujimoto",
TITLE = "Creative marketing for new product and new business development",
LIBRARY= "کتابخانه تخصصی کارآفرینی (دانشگاه تهران)",
SUBJECT = "New products",
URL = "/book/100910289/Creative-marketing-for-new-product-and-new-busines/"}