@BOOK{ Book!D - 100551522, AUTHOR = "/ Martin Roll", TITLE = "Asian brand strategy : how Asia builds strong brands", LIBRARY= "کتابخانه پردیس بین الملل كیش (دانشگاه تهران)", SUBJECT = "Brand name products--Asia--Management.,Brand name products--Asia--Marketing.,Academic-industrial collaboration.", URL = "/book/100551522/Asian-brand-strategy-how-Asia-builds-strong-bran/"}