@BOOK{ Book!D - 100534897, AUTHOR = "/ Vipin Gupta, Kamala Gollakota ,R Srinivasan", TITLE = "Business policy and Strategic management concepts and applications", LIBRARY= "کتابخانه دانشکدگان مدیریت (دانشگاه تهران)", SUBJECT = "Strategic Planning,Industrial management", URL = "/book/100534897/Business-policy-and-Strategic-management-concepts/"}