@BOOK{ Book!D - 100528567,
AUTHOR = "/ A.Ivanovic",
TITLE = "Dictionary of Marketing",
LIBRARY= "کتابخانه و مدیریت دانش  دانشکدگان مدیریت (دانشگاه تهران)",
SUBJECT = "Marketing-Dictionaries",
URL = "/book/100528567/Dictionary-of-Marketing/"}