TY - BOOK A1 - / Leslie De chernatony and Malcolm MC Donald TI - Creating Powerful brands in consumer, Service and industrial markets PB - کتابخانه دانشکدگان مدیریت (دانشگاه تهران) SN - 100526397 UR /book/100526397/Creating-Powerful-brands-in-consumer-Service-and/ ER -